Senior market department head
- Wrocław
- Marketing
We are seeking an experienced and motivated Senior Market Department Head to join our dynamic team. As the leading force of our marketing strategies, you will have the unique opportunity to drive the growth and success of our brand across various platforms. This role requires a strategic thinker who can innovate and execute campaigns that resonate with our target audience.
1. Develop and implement comprehensive marketing strategies that align with company goals and objectives. 2. Lead, mentor, and manage the marketing team to ensure effective execution of marketing plans. 3. Analyze market trends and competitor activities to identify opportunities for growth. 4. Collaborate with cross-functional teams to optimize product launch and promotional activities. 5. Monitor performance metrics and report on the effectiveness of marketing campaigns. 6. Manage the marketing department’s budget, ensuring cost-effective practices and optimal allocation of resources.
1. Bachelor’s degree in Marketing, Business Administration, or a related field; a Master's degree is preferred. 2. At least 7 years of experience in marketing, with a minimum of 3 years in a leadership role. 3. Proven track record of developing and executing successful marketing strategies. 4. Excellent communication, interpersonal, and negotiation skills. 5. Strong analytical skills with the ability to interpret data and make data-driven decisions. 6. Proficient in marketing software and tools, including CRM systems.